You can hire any real estate company to represent you. Everyone will promise to do a great job. What separates Coldwell Banker Commercial (CBC) from pretty much everyone else is we have more tools in our toolbox. Our team specializes in negotiation and research. Below is a partial list of our potential approaches all designed to get your property sold. For a complete list, contact us and we’ll be happy to review our methods with you. If the first few don’t work, we go to the next and the next and the next, until you have a buyer. Combine that with an unsurpassed team of agents, why would you hire anyone else?

• CBC will post your property on over 20 local and national property listing databases, including Coldwell Banker Commercial Worldwide, Commercial Source, International Council of Shopping Centers, YouTube, Innovia MLS System, Linkedin, Twitter, Total Commercial, Retail Lease Trac, Costar Group, Facebook, Loopnet, City Feet, CCIM REDEX, Land and Farm, Commercial Q, Globe St., Property Line, Real Up, Craigslist, Coldwell Banker M.M. Parrish Realtors, and Coldwell Banker Commercial M.M. Parrish Realtors.

• An on-staff graphic designer will create attractive marketing materials for your property.

• If appropriate, a video tour will be filmed, edited, and posted to a number of websites, including YouTube.

• We will use a host of social media outlets to source and communicate with viable prospects for your property including Facebook, Twitter, and Linkedin.

• Your property will be emailed to thousands of local and national brokers, developers, appraisers, prospective buyers and tenants, and a number of others in the industry. Our database has tremendous depth, having been created and built upon over years and years in the area.

• We will consult “The Broker’s Bible to Leasing and Selling Commercial Real Estate” hand book created and authored by team members of the Coldwell Banker Commercial M.M. Parrish team. We literally wrote the book on selling commercial real estate through this multipage “idea” book being developed through the combined ideas of hundreds of commercial Realtors from around the country.

• We’ll present your property to the Chamber of Commerce, Council for Economic Outreach, the local commercial/investment committee meeting at the Gainesville Alachua County Association of Realtors, the International Council of Shopping Centers and to a host of other industry related meetings and conventions held throughout the year in various parts of the State.

• We will use several online paid subscription prospecting websites to enter criteria for your property that allow us to source and interact with prospects that match your property’s criteria.

• When appropriate, we will perform door to door prospecting to fill your property

• We are able to perform specific industry property postcard mailings to prospects in industries that would ideally fit in to your property

• CBC has a partnership with Florida’s most trusted auction company, American Heritage Auctioneers (AHA), to sell your property when the time is right. AHA closes more real estate than any other Florida auction company. They sell over 90% of the transactions they accept and closing prices are often times higher than traditional sale prices.